Theories and Technique of New Media - Badge
Name
Theories and Technique of New Media.
Issuer
Università degli Studi di Milano-Bicocca.
Issued since 20 June 2017.
Description
This Badge is earned by learners participating in the course "Theories and Technique of New Media" offered by EduOpenThe Badge is to all intents and purposes the course’s certificate of attendance.
Badge Criteria
This badge is issued to students, professional, teacher and interested people. This Badge certifies the participation to the three Moocs - La storia della rivoluzione informazionale (History and developments of the digital revolution); Le forme e i linguaggi del web (The languages of the new media); (La comunicazione web e il marketing digitale) Digital marketing and communication - and successing to the final test.
Skills
Students acquired the following knowledges: - characteristics of "informational society" that is the dominant social model in developed countries; - technological origins of digital revolution and computational machines; - internet and Web History; - state of the art of theories of hypermedia; - principles of web design; - multimedia learning and infographic; - basics of Digital Marketing, its affinities and differences with the traditional one; - main Techniques and Methodologies of Digital Marketing. Students acquired the following competences: - to create projects and multimedia products for Web 2. 0; - to spread the basic elements of a "Digital Marketing" plan for a product or a service.
Tags
SocialScience, Newmedia, DigitalMarketing